20/05/2018

(7) b0a8a166813f55b6@typepad.com E-mail database for $10 per country / E-mail базы по $10 за страну...



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02/05/2018

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23/04/2018

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17/04/2018

(8) b0a8a166813f55b6@typepad.com E-mail database for $10 per country / E-mail базы по $10 за страну...



Hello b0a8a166813f55b6@typepad.com
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+ First
base, then money.[rgmodky]

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666784430 [dpgjavci]

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E-mail базы по $10 за страну.[grrhi]
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16/04/2018

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24/01/2018

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17/01/2018

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11/01/2018

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08/04/2017

Branding vs. meaning

Skvělé by bylo účastnit se prezentace výzkumu, který klientovi dodal kuráž schválit soudruhům z agentury tento propagační materiál. Soudruh z výzkumné agentury zřejmě závěrem svého projevu, při přátelském sektání v budově nadnárodního koncernu, s potěšením přítomným sdělil, že reklama má nejen vynikající branding (index 146, protože se Pepsi objevuje ve spotu asi 15x, on i off trade, a do určité míry, jak soudruh zdůraznil, hraje Pepsi i roli "creative magnifier", viz. famózní finální scéna), ale má i skvělý engejdžment, díky suprové muzice, celebritce a armádě multikulti svazáků. Soudruzi poděkovali a spokojeně se rozešli do svých kanceláří, s dobrým pocitem, že spoluvytvořili něco cool, sexy, mladého a krapet edgy, ale ne zas tak moc edgy, vždyť mají záda krytá procenty a indexy.

Ten soudruh z výzkumu by byl frajer, kdyby se ve dveřích zastavil jako Colombo, podrbal se na hlavě, a dodal, že branding a engejdžment sice super, ale jinak, že tohle dílo je vypasená svazácká lež, která každým shlédnutím tluče hřebík značce do rakve.